In this course, students delved deeply into the world of Science Fiction, undertaking a thorough analysis of selected movies to decipher their distinctive design languages. Iconic films such as “2001: A Space Odyssey,” “The Matrix,” and “Bladerunner (2049)” served as primary examples, with students examining various elements like color, light, shape, and the incorporation of futuristic technology. The initial task required students to create a comprehensive storyboard of their chosen film, capturing its essence and narrative flow. This was followed by an in-depth analysis focusing on the film’s design aesthetics, including its visual and thematic components.
From this analysis, students formulated a set of design rules, uniquely tailored to the aesthetic and thematic context of the film they studied. These rules were then creatively applied in the design of a Coffee Machine, ensuring that it resonated with the film’s distinct universe. The design process not only considered the Coffee Machine’s appearance but also its functional aspects and how they might fit within the film’s world.
The course reached its climax with students designing an advertisement poster for their Coffee Machine. This poster, along with a collage, effectively integrated a scene from the movie, either featuring the designed object, the poster, or both. This final project allowed students to blend theoretical analysis with practical design skills, culminating in a tangible representation of their understanding and creativity. The course’s methodology fostered an environment of creative thinking, pushing students to apply design principles in speculative and imaginative contexts, thereby expanding their perspectives on the potential of design in narrative and cinematic settings.